Award-Winning Phone Answering Service Launches New Website

Phone Answering Service Launches New Responsive Website

Direct Line Tele Response, a U.S.-based call center firm that recently won its 12th consecutive Award of Excellence from the Association of TeleServices International (ATSI), is launching a new WordPress responsive website. The secret to the company’s success isn’t just its commitment to quality or its evolving business focus and advanced technology, but its people. Direct Line was established in 1979 by Ruth and Larry Goldenberg and has remained family-owned and operated, now celebrating 35 years in business. At last year’s ATSI national conference, founder Larry Goldenberg was inducted into the ATSI Hall of Fame and it was announced that Ken Goldenberg would be taking over the business as the new President.

“What makes our answering and call center services stand apart from the rest is our team of dedicated U.S. based call agents who provide human responsiveness. Customers aren’t just dealing with a machine, but a person,” says Ken Goldenberg, Direct Line President. For businesses kept busy with their phone ringing off the hook, a call center answering service can be the solution to helping productivity and reducing distraction. With automated voice technology comes the risk of alienating or frustrating clients or potential sales. Direct Line provides live virtual receptionists, trained in customer service, that direct calls, take product orders and take messages as needed. Direct Line’s advanced call center technology ensures that all calls will never be missed or dropped, and that important messages reach the right people.

“We’ve always prided ourselves on our award winning technology systems, which are widely recognized as some of the best in the industry,” said Goldenberg. “We realized our old website needed to be updated with fresh content, easier navigation and online tools. The use of Flash and lack of mobile responsiveness didn’t uphold our reputation as technology leaders,” said Goldenberg. That’s why he turned to the Bay Area web design experts at KO Websites. “It’s important for a company in the customer service industry to have a website that is organized and user friendly. Customers need to be able to find the services or products they’re looking for easily,” says Ken O’Donnell of KO Websites. The new responsive design makes the site fully optimized for mobile devices and different monitor and tablet sizes. WordPress’s simple interface makes it easy for visitors to use and even easier for the company to update. Now, anyone can navigate Direct Line’s site and easily find Direct Line’s blog and extensive list of services, tools, client resources and awards.

About Direct Line

Direct Line serves businesses large and small in a variety of industries, from medical and law offices to government agencies, IT companies, Fortune 100 companies and property management offices. In addition to phone answering services, Direct Line offers crisis management and emergency response support, enhanced voicemail, HIPAA compliant secure medical answering and messaging and order taking services. Direct Line remains at the forefront of industry standards, and is up to date on healthcare and privacy laws. For more information about Direct Line’s call center services, visit

San Francisco Bay Area Web Design

KO Websites is a leading web design firm based in the San Francisco Bay Area. KO builds WordPress and HTML5 websites for local Bay Area and clients abroad. The firm is grounded in the philosophy that building a functional, attractive website is not enough – a successful website requires strong SEO and digital marketing to be effective. KO Websites fills this need by offering the “All n1 Power Plan” digital marketing package, that includes full service social media marketing, SEO, website management and more. For more information, visit